With over 22 years in healthcare, Leesa Olson is a recognized leader in driving strategic innovation and navigating market evolution. As Assistant Vice President of Launch Loyalty, she blends visionary leadership, strategic insight, and in-depth market expertise to deliver impactful results.

Leesa’s career foundation was built at Careington, where she expertly developed PPO and discount networks, gaining a comprehensive understanding of successful membership solutions. Her time at Careington provided invaluable knowledge of the healthcare landscape, which now drives her strategic leadership at Launch Loyalty.

In her current role, Leesa is committed to shaping the future of healthcare membership solutions. She focuses on leveraging emerging technologies and market insights to stay ahead of industry trends, ensuring that our services are not only responsive to today's needs but also positioned to lead future innovations.

Leesa is Co-Chair of the Women in DSOs Wellness Committee, a member of the Women in DSO Advisory Board, a Membership Coach for the Dental Science Alliance, and an active volunteer with the National Association of Dental Plans.